General Rules & Regulations

These General Rules & Regulations govern the use of the SamSeth 925 Silver Jewellery e-commerce platform, the purchase of products through the platform, customer accounts, payments, delivery, returns, exchanges, promotional offers, loyalty benefits and other transactions conducted through authorised SamSeth online channels.

These terms are intended to be read together with SamSeth's applicable Privacy Policy, Payment Policy, Shipping & Delivery Policy, Return & Exchange Policy, Refund Policy, Warranty/Care Policy, and Promotional Terms & Conditions.

1. ABOUT THESE TERMS

By accessing, browsing or purchasing products through the SamSeth platform, the customer agrees to comply with these General Rules & Regulations and all applicable policies published by SamSeth.

If the customer does not agree with these terms, the customer should not use the platform or place an order.

These terms are subject to applicable laws and regulations of India.

2. ELIGIBILITY TO PURCHASE

Customers must provide accurate and complete information while placing an order.

The customer represents that:

The information provided is accurate.

The customer has authority to make the purchase.

The payment method used is lawfully available to the customer.

The customer will not use the platform for fraudulent or unlawful purposes.

The customer will not misuse promotional offers, loyalty benefits or coupons.

Where required by law or for fraud prevention, SamSeth may request additional information or verification.

3. PRODUCT INFORMATION

SamSeth will endeavour to display product information accurately.

Product information may include:

Product name

Product photographs

SKU

Collection

Product dimensions

Approximate weight

Silver purity/fineness

Stone details, where applicable

Size

Colour/finish

Product price

Taxes

Applicable charges

Availability

Warranty/care information

Return/exchange eligibility

Customers should carefully review the product description before placing an order.

4. PRODUCT PHOTOGRAPHS & COLOUR

Jewellery photographs are intended to provide a visual representation of the product.

Actual appearance may vary slightly because of:

Screen settings

Display resolution

Lighting

Photography conditions

Magnification

Natural variations in gemstones, where applicable

Such minor visual differences shall not automatically constitute a product defect.

Where a product is handmade or contains natural materials, reasonable variations may occur.

5. 925 SILVER REPRESENTATION

Where SamSeth represents a product as 925 Silver, the product shall be represented according to its applicable product specification and applicable standards.

“925 Silver” generally refers to silver with a fineness of 925 parts per thousand.

BIS identifies 925 as one of the permitted silver fineness grades under the applicable silver standard.

SamSeth shall not knowingly misrepresent the purity, composition or material of a product.

6. HALLMARKING

Where a product is sold as hallmarked silver, the applicable BIS hallmarking requirements shall be followed.

BIS states that hallmarked silver articles are subject to the applicable Indian Standard and hallmarking framework. BIS also provides for registration of jewellers selling hallmarked precious-metal articles, subject to the applicable requirements.

Where applicable, product and invoice information relating to hallmarking shall be maintained in accordance with the applicable BIS requirements.

Customers should retain the authentic invoice for hallmarked jewellery.

BIS states that invoices for hallmarked precious-metal articles should contain relevant article details, net precious-metal weight, purity/fineness and applicable hallmarking charges.

7. HALLMARK / HUID INFORMATION

Where HUID-based hallmarking applies to the particular article, the applicable BIS requirements concerning hallmark components and traceability shall be followed.

Customers should not remove, alter or intentionally damage any hallmark, identification marking or product identification.

BIS's current information states that the revised silver standard introduced HUID-based hallmarking for silver jewellery/articles on a voluntary basis from 1 September 2025.

The exact marking requirements applicable to a product should therefore be verified against the current BIS requirements at the time of sale.

8. PRODUCT PURITY & AUTHENTICITY

SamSeth shall maintain reasonable records supporting the product specifications represented to customers.

Where authenticity certificates, purity certificates or other documentation are provided, such documents relate to the product information stated therein.

A certificate should not be interpreted as providing any additional guarantee beyond the terms expressly stated on the certificate.

9. PRODUCT WEIGHT

Jewellery weight may vary slightly depending upon manufacturing, finishing and applicable product specifications.

Where weight is stated as approximate, the customer should understand that the actual product weight may vary within the applicable manufacturing tolerance.

Where the applicable product is sold based on a specified precious-metal weight, the relevant invoice/product documentation shall govern.

10. GEMSTONES & NATURAL MATERIALS

Where jewellery contains gemstones or other natural materials, natural variations may occur.

Such variations may include:

Colour

Pattern

Inclusions

Texture

Transparency

Shape

Such characteristics shall not automatically constitute a manufacturing defect where they are inherent to the natural material and consistent with the product description.

11. PRODUCT AVAILABILITY

All products are subject to availability.

A product displayed as available on the website may become unavailable due to:

Simultaneous orders

Inventory discrepancies

Stock damage

Quality-control rejection

Technical errors

Supplier/manufacturing issues

If an order cannot be fulfilled after payment, SamSeth shall communicate the applicable resolution to the customer and process an eligible refund where applicable, subject to applicable law and SamSeth's refund policy.

12. PRODUCT PRICING

Product prices shall be displayed on the platform before the customer completes the purchase.

The final payable amount may include, where applicable:

Product price

GST/taxes

Shipping charges

Other applicable charges

The customer shall be shown the applicable payable amount before payment is completed.

13. PRICING ERRORS

SamSeth reserves the right to correct genuine pricing or technical errors.

If an order has been placed at a materially incorrect price due to an obvious technical or system error, SamSeth may cancel the order and refund the amount paid, subject to applicable law.

SamSeth shall not intentionally use incorrect pricing to mislead customers.

14. DISCOUNTS & PROMOTIONAL OFFERS

All discounts and promotional offers are subject to their individual terms and conditions.

Promotional offers may specify:

Eligible products

Minimum purchase value

Offer period

Customer eligibility

Maximum benefit

Gift

Coupon

Loyalty points

Redemption conditions

Unless specifically stated, promotional offers cannot be combined.

15. “CHANDI PE CHANDI FREE” OFFER

The “Chandi Pe Chandi Free” offer is governed by its separate Terms & Conditions. Read its terms and conditions first and then place an order.

Only eligible products , eligible purchase values and eligible platform purchase shall qualify.

The customer must comply with the applicable:

Generation

Family Status

Point calculation

Milestone

Gift eligibility

Offer period

Return/cancellation conditions

The promotional offer does not mean unlimited free silver.

The actual gift weight and eligibility shall be as stated in the applicable promotional communication and customer account.

16. CUSTOMER LOYALTY PROGRAM

Where SamSeth operates a loyalty program, points shall be awarded only against eligible purchases.

SamSeth may maintain the customer's:

Purchase history

Points

Generation

Family Status

Milestones

Promotional gifts

Points may be subject to the specific rules of the applicable loyalty program.

SamSeth may correct points where they were incorrectly awarded because of:

Refunds

Returns

Cancellations

Duplicate transactions

Technical errors

Fraud

Promotional misuse

17. CUSTOMER ACCOUNT

Customers may be required to create an account or provide required information to place an order.

Customers are responsible for maintaining the confidentiality of their account credentials.

Customers should immediately notify SamSeth if they suspect unauthorised access to their account.

Customers should not:

Share passwords unnecessarily

Create fraudulent accounts

Impersonate another customer

Use another person's payment information without authority

Manipulate loyalty accounts

18. ORDER PLACEMENT

An order is placed when the customer completes the required checkout process.

An order is not necessarily accepted merely because the customer has:

Added a product to cart

Initiated checkout

Received an automated acknowledgement

Initiated payment

Order acceptance is subject to payment verification, product availability, fraud checks and other applicable verification.

19. PAYMENT POLICY

SamSeth does not offer Cash on Delivery (COD).

All online orders require advance payment through an authorised payment method.

Available payment methods may include:

Credit Card

Debit Card

UPI

Net Banking

Payment Gateway

Authorised Payment Link

Other digital payment methods enabled by SamSeth

Payment shall be processed through authorised payment infrastructure.

20. PAYMENT SECURITY

Customers should make payments only through authorised SamSeth payment interfaces or payment links.

SamSeth will never require customers to disclose confidential authentication information such as:

UPI PIN

ATM PIN

Card PIN

Internet banking password

OTP

Customers should never share such information with any person claiming to represent SamSeth.

21. FAILED OR PENDING PAYMENT

If payment is:

Failed

Declined

Pending

Cancelled

Reversed

the order may not be processed until successful payment confirmation is received.

If money has been debited but the order has not been confirmed, the customer should provide the transaction/reference number for verification.

22. ORDER PROCESSING

Once payment is successfully confirmed, SamSeth may perform:

Payment verification

Customer/order verification

Stock verification

SKU verification

Product QC

Promotional verification

Invoice generation

Secure packing

Final dispatch verification

Courier handover

23. DELIVERY

For in-stock products, SamSeth's standard estimated delivery timeline may be:

3–7 business days

after successful payment and order confirmation.

Products may normally be dispatched within 1–2 business days, subject to availability and verification.

Delivery timelines may vary depending on:

Destination

PIN code

Courier serviceability

Public holidays

Weather

Transportation

Product availability

Special/customised products

Events beyond SamSeth's reasonable control

24. DELIVERY TO REMOTE LOCATIONS

Remote or special-service locations may require additional delivery time.

The applicable estimated delivery window may be communicated at checkout or after order confirmation.

25. CUSTOMISED / MADE-TO-ORDER PRODUCTS

Customised, resized, engraved, made-to-order or specially prepared jewellery may require additional processing time.

The estimated processing and delivery timeline should be communicated to the customer before order confirmation wherever practicable.

26. SHIPPING ADDRESS

Customers are responsible for providing an accurate delivery address.

The address should include, where applicable:

Full name

House/building number

Street/locality

Landmark

City

State

PIN code

Valid mobile number

SamSeth may not be responsible for delivery failure caused by an incorrect or incomplete address provided by the customer.

27. CHANGE OF SHIPPING ADDRESS

A customer should immediately request an address change after placing an order.

Address changes may not be possible after:

Packing

Shipping label generation

Courier handover

Dispatch

Any applicable additional courier charges may be payable by the customer where permitted by law and communicated in advance.

28. DELIVERY ATTEMPTS

The courier may make one or more delivery attempts according to its operating procedures.

If delivery fails because of:

Incorrect address

Customer unavailable

Customer refusal

Incorrect contact details

Repeated failed delivery attempts

the shipment may be returned to SamSeth.

Any subsequent re-dispatch may be subject to applicable policy and additional charges where lawfully applicable and disclosed.

29. DELIVERY INSPECTION

Customers are encouraged to inspect the external package at the time of delivery.

If the package appears:

Open

Severely damaged

Tampered with

Incomplete

the customer should notify the courier where possible and immediately contact SamSeth.

Customers should retain photographs/videos and packaging material where a delivery-related dispute exists.

30. OPENING VIDEO RECOMMENDATION

For jewellery orders, customers are strongly encouraged to record a continuous unboxing video from the sealed package through opening and inspection of the contents.

Where a wrong, missing or damaged item is claimed, such evidence may assist SamSeth in investigating the complaint.

This recommendation does not remove or restrict any statutory consumer rights.

31. RETURN POLICY

Returns shall be governed by SamSeth's separate Return & Exchange Policy.

The policy should clearly specify:

Eligible products

Return period

Non-returnable products

Product condition

Packaging requirements

Tags

Certificates

Bills

Promotional gifts

Return shipping

Refund process

No return condition should unlawfully restrict a consumer's rights.

32. EXCHANGE POLICY

Where exchange is offered, the exchange shall be subject to SamSeth's applicable Exchange Policy.

The policy may specify:

Exchange period

Eligible products

Product condition

Size exchange

Price difference

Making charges

Shipping charges

Promotional benefits

Gift adjustment

33. REFUND POLICY

Where a refund is legally or contractually applicable, the refund shall be processed according to SamSeth's Refund Policy.

Refunds may be adjusted for amounts lawfully recoverable under the applicable policy, including eligible promotional benefits where applicable.

Refund timing may depend upon the original payment method, payment gateway and bank.

34. WARRANTY / PRODUCT SUPPORT

Where SamSeth provides a warranty, the warranty shall be governed by the specific warranty terms applicable to the product.

The warranty should clearly specify:

Warranty period

Covered defects

Exclusions

Claim procedure

Proof of purchase

Repair/replacement process

35. JEWELLERY CARE

Customers should follow the care instructions supplied with the product.

Silver jewellery may naturally develop tarnish or surface discolouration due to exposure to:

Moisture

Sweat

Perfume

Cosmetics

Chemicals

Chlorine

Household cleaning products

Air pollutants

Normal tarnishing shall not automatically constitute a manufacturing defect.

Customers should store jewellery properly and avoid unnecessary exposure to chemicals and moisture.

36. DAMAGE CAUSED BY CUSTOMER

Unless covered by a warranty or applicable law, SamSeth may not treat damage caused by misuse, accident or improper care as a manufacturing defect.

Examples may include:

Bending

Breaking

Scratching

Pulling chains

Improper resizing

Chemical damage

Water/chemical exposure

Lost stones caused by impact

Unauthorised repairs

Physical abuse

Improper storage

37. PRODUCT ALTERATION

Customers should not modify, resize, repair, polish, engrave or otherwise alter jewellery through an unauthorised third party where doing so may affect warranty or product claims.

38. INVOICE

An invoice shall be issued for eligible transactions in accordance with applicable tax and legal requirements.

The customer should retain the invoice as proof of purchase.

For hallmarked precious-metal articles, applicable product details should be included in the invoice in accordance with BIS requirements.

39. GST & TAXES

Applicable GST/taxes shall be charged and reflected in accordance with applicable law.

Customers should rely on the final invoice for the applicable tax details.

40. LEGAL METROLOGY / PRODUCT DECLARATIONS

Where applicable, SamSeth shall comply with requirements governing declarations for packaged goods and other applicable Legal Metrology requirements.

The information displayed on product packaging/listings should be consistent with the applicable legal requirements.

The Department of Consumer Affairs maintains the applicable Legal Metrology framework and amendments.

41. PRODUCT LISTING TRANSPARENCY

SamSeth should not knowingly conceal material product information.

Where applicable, product listings should clearly communicate:

Product identity

Price

Applicable taxes/charges

Silver purity/fineness

Weight or applicable weight information

Dimensions

Size

Stone details

Product availability

Delivery information

Return/exchange eligibility

Warranty information

42. NO MISLEADING ADVERTISEMENTS

SamSeth shall not knowingly publish advertisements that materially mislead consumers.

Marketing claims should be capable of reasonable substantiation.

Claims concerning:

Purity

Certification

Discounts

Free gifts

Prices

Limited availability

Reviews

Customer numbers

Awards

Guarantees

Delivery timelines

should be accurate and appropriately qualified.

The CCPA has issued Guidelines for Prevention of Misleading Advertisements and Endorsements, 2022.

43. DISCOUNT CLAIMS

Statements such as:

“50% OFF”

“BEST PRICE”

“LIMITED STOCK”

“ONLY 2 LEFT”

“FREE SILVER”

should be used only when the underlying statement is accurate and supported by the applicable offer terms.

44. NO FALSE URGENCY

SamSeth should not create artificial urgency to pressure customers into purchasing.

Examples include falsely representing:

Fake countdown timers

Fake stock shortages

Fake limited-time offers

Fake popularity

Fake discounts

Consumer authorities have specifically addressed deceptive “dark patterns” in e-commerce.

45. REVIEWS & RATINGS

Customer reviews should represent genuine customer experiences.

SamSeth should not knowingly:

Create fake reviews

Buy fake reviews

Suppress genuine negative reviews merely because they are negative

Misrepresent sponsored reviews as independent customer reviews

Where reviews are incentivised or sponsored, appropriate disclosure should be used where required.

46. INFLUENCER / ENDORSEMENT CONTENT

Influencers and endorsers should make truthful and supportable representations.

Paid or material relationships should be disclosed as required by applicable advertising rules.

Endorsements should reflect genuine opinions and adequate knowledge/experience with the product.

The CCPA's misleading-advertisement framework specifically addresses endorsement due diligence.

47. WEBSITE CONTENT & INTELLECTUAL PROPERTY

All original SamSeth:

Logos

Brand names

Product photographs

Videos

Designs

Graphics

Text

Product descriptions

Packaging artwork

Marketing materials

may be protected by intellectual-property rights.

Customers may not copy, reproduce, sell, distribute or commercially exploit SamSeth content without appropriate permission.

48. CUSTOMER-UPLOADED CONTENT

Where customers submit:

Photographs

Reviews

Videos

Testimonials

Comments

Social-media content

the customer should ensure that the submitted material does not:

Infringe another person's rights

Contain unlawful material

Contain confidential information

Misrepresent another person

Violate applicable law

Any licence or permission SamSeth requires to use such content should be separately and clearly communicated.

49. CUSTOMER PRIVACY

SamSeth may collect information necessary to operate the e-commerce platform, including where applicable:

Name

Mobile number

Email

Billing address

Shipping address

Order history

Payment transaction information

Customer-support information

Loyalty information

Personal data should be handled according to SamSeth's Privacy Policy and applicable Indian data-protection law.

India's Digital Personal Data Protection framework includes the DPDP Act, 2023 and the Digital Personal Data Protection Rules, 2025, with staged commencement provisions.

50. DATA SECURITY

SamSeth should take reasonable security measures appropriate to the personal data it processes.

Customers should also protect their account credentials and notify SamSeth of suspected unauthorised access.

51. MARKETING COMMUNICATIONS

Where customers provide appropriate consent or where otherwise legally permitted, SamSeth may communicate:

Offers

New collections

Product launches

Loyalty updates

Order information

Delivery updates

Service notifications

Customers should be provided with legally required mechanisms to manage marketing communications.

52. THIRD-PARTY SERVICE PROVIDERS

SamSeth may use third-party service providers for:

Payment processing

Courier/delivery

Website hosting

SMS

Email

Customer support

Analytics

Technology

Marketing

Such services may be subject to the relevant third-party terms and privacy practices.

53. COURIER RESPONSIBILITY

Once a package is handed over to the authorised courier, transportation is performed through the courier network.

SamSeth will reasonably assist customers with delivery issues and coordinate with the courier where appropriate.

This does not exclude any liability or consumer rights that cannot legally be excluded.

54. FRAUD PREVENTION

SamSeth may investigate suspicious transactions.

An order may be placed on hold where there are reasonable concerns regarding:

Payment fraud

Identity misuse

Multiple suspicious accounts

Promotional manipulation

Unauthorised payment

Abnormal ordering behaviour

55. MISUSE OF PROMOTIONAL BENEFITS

Customers must not:

Create duplicate accounts to obtain additional benefits

Manipulate points

Reuse coupons contrary to their terms

Falsify transactions

Reverse transactions after receiving benefits without complying with applicable terms

Resell promotional gifts where prohibited

SamSeth may correct or cancel improperly obtained promotional benefits, subject to applicable law.

56. PROHIBITED USE OF THE WEBSITE

Customers must not use the platform to:

Commit fraud

Attempt unauthorised access

Introduce malware

Attack the website

Scrape protected information unlawfully

Copy protected content

Interfere with website operations

Impersonate SamSeth

Misrepresent their identity

Conduct unlawful activities

57. WEBSITE AVAILABILITY

SamSeth will endeavour to keep the website operational but does not guarantee uninterrupted availability.

Temporary interruption may occur due to:

Maintenance

Technical problems

Server failures

Cybersecurity incidents

Internet/network problems

Third-party service failures

Events outside SamSeth's reasonable control

58. TYPOGRAPHICAL / TECHNICAL ERRORS

The website may occasionally contain:

Typographical errors

Product-description errors

Pricing errors

Image errors

Inventory errors

Technical errors

SamSeth reserves the right to correct such errors and take appropriate action on affected orders, subject to applicable law.

59. ORDER CANCELLATION BY SAMSETH

SamSeth may cancel an order where reasonably necessary because of:

Product unavailability

Payment failure

Suspected fraud

Incorrect pricing due to a technical error

Invalid customer information

Delivery impossibility

Promotional misuse

Other legitimate operational or legal reasons

Where payment has already been received and a refund is applicable, SamSeth shall process the eligible refund in accordance with its refund policy and applicable law.

60. FORCE MAJEURE

SamSeth shall not be responsible for delays caused by circumstances beyond its reasonable control, including:

Natural disasters

Floods

Earthquakes

Fire

Severe weather

War

Government restrictions

Strikes

Civil disturbance

Transportation disruption

Major technology failures

Courier-network disruptions

The affected delivery or service timeline may be extended accordingly.

61. CUSTOMER COMPLAINTS

Customers may contact SamSeth through the official customer-support/grievance channel for:

Wrong product

Missing product

Damaged product

Payment issue

Delivery issue

Refund issue

Return/exchange issue

Warranty issue

Product-quality issue

Promotional issue

Customers should provide the Order ID and relevant supporting information.

62. GRIEVANCE REDRESSAL

SamSeth shall maintain an appropriate grievance-redressal mechanism in accordance with applicable e-commerce requirements.

The website should prominently display the applicable grievance/contact information.

The Consumer Protection (E-Commerce) Rules, 2020 include requirements relating to information and grievance redressal for e-commerce entities.

63. GRIEVANCE CONTACT

SamSeth Customer Support

The website should keep these details current.

64. CUSTOMER RESPONSIBILITY

The customer is responsible for:

Providing accurate information

Reviewing product details

Reviewing applicable terms

Making authorised payments

Providing a correct shipping address

Inspecting the package

Following jewellery-care instructions

Keeping invoices and certificates safely

Using promotional offers according to their terms

65. NO UNAUTHORISED REPRESENTATION

No employee, agent, influencer, reseller or third party may make a promise on behalf of SamSeth that conflicts with the official published terms unless authorised by SamSeth.

In case of conflict, the applicable official written terms and applicable law shall govern.

66. POLICY HIERARCHY

Where a particular transaction is governed by a specific policy, the customer should read that policy together with these General Rules.

The applicable documents may include:

General Terms & Conditions

Product-specific terms

Payment Policy

Shipping & Delivery Policy

Return & Exchange Policy

Refund Policy

Warranty/Care Policy

Promotional Offer Terms

Privacy Policy

No policy shall be interpreted as removing a consumer right that cannot lawfully be excluded.

67. CHANGES TO THESE TERMS

SamSeth may update these General Rules & Regulations from time to time.

The updated version should display the applicable effective date.

Changes shall apply according to applicable law and to transactions governed by the updated terms.

68. GOVERNING LAW

These terms shall be governed by the laws applicable in India.

Any dispute shall be handled in accordance with applicable Indian law and applicable consumer-protection mechanisms.

Nothing in these terms is intended to restrict any mandatory statutory right available to a consumer.

69. CONSUMER RIGHTS

Nothing in these General Rules & Regulations is intended to exclude, restrict or waive rights that cannot legally be excluded or restricted under applicable law.

Where any provision of these terms is found to be invalid or unenforceable, the remaining provisions shall continue to operate to the extent permitted by law.

70. SEVERABILITY

If any provision of these terms is determined to be invalid, unlawful or unenforceable, that provision shall be interpreted or modified to the minimum extent necessary to comply with applicable law, while the remaining provisions shall continue to remain effective.

71. ENTIRE TERMS

These General Rules & Regulations, together with the applicable policies and promotional terms referenced herein, constitute the principal terms governing the customer's use of the SamSeth e-commerce platform and purchases made through it, subject to applicable law.

72. CUSTOMER ACCEPTANCE

By accessing the platform, creating an account or placing an order, the customer acknowledges that they have had an opportunity to review the applicable terms and policies.

By completing a purchase, the customer agrees to the applicable terms governing that transaction, subject to statutory consumer rights.

73. QUICK CUSTOMER GUIDE

BEFORE PURCHASE

☑ Check product description

☑ Check 925 silver/purity information

☑ Check size

☑ Check approximate weight where stated

☑ Check price and applicable taxes

☑ Check delivery timeline

☑ Check return/exchange eligibility

☑ Check warranty/care information

☑ Check promotional terms

DURING PURCHASE

☑ Enter correct customer information

☑ Enter correct shipping address

☑ Use an authorised payment method

☑ Confirm final payable amount

☑ Save Order ID

AFTER PURCHASE

☑ Keep payment confirmation

☑ Keep invoice

☑ Track shipment

☑ Inspect package at delivery

☑ Record unboxing where practical

☑ Keep certificate/documentation safely

☑ Follow jewellery-care instructions

74. SAMSETH CUSTOMER PROMISE

AUTHENTIC PRODUCT

TRANSPARENT PRICING

SECURE PAYMENT

QUALITY CHECK

SAFE PACKAGING

TRACKABLE DELIVERY

CLEAR POLICIES

RESPONSIVE CUSTOMER SUPPORT

75. IMPORTANT LEGAL NOTE

These General Rules & Regulations are designed as a comprehensive business drafting framework for an Indian 925 silver jewellery e-commerce platform.

Before publishing them as SamSeth's final legally binding website terms, they should be reviewed and customised by an Indian lawyer/compliance professional for SamSeth's exact business structure, including:

Proprietorship / partnership / LLP / company structure

GST registration

BIS registration/hallmarking status

State-specific requirements

Website/app architecture

Payment gateway

Courier arrangements

Return/refund model

Privacy/data-processing practices

Exact promotional scheme

Applicable Legal Metrology requirements

This is particularly important because BIS hallmarking requirements and e-commerce/data-protection rules can change. BIS maintains the current hallmarking orders and registration framework, while the Department of Consumer Affairs and MeitY publish updates to the relevant e-commerce, consumer-protection and data-protection frameworks.